1940 French Art Deco Poster – Loterie Nationale Advertisement – “Tranche de Paques” (White chicken)
1 in stock
Size: 15.5 x 23.5 inches (40cm * 60cm)
Artist: Derouet & Lesacq
About The Poster:
Created in 1933, the French National Lottery became widely popular after the media coverage of barber Paul Bonhoure’s win of five million francs in the first draw. In a very enlightening article “Loterie Nationale: Mythes et symboles” written in 1969, the influential French journalist and author of many books on consumerism, education, and advertising propose an in-depth analysis of posters commissioned by the French lottery.
The lottery was said to have hired some of France’s best designers, developing a corpus of some of the most effective posters in history. This particular piece is signed Derouet-Lesacq who did a large number of pieces for the French lottery. The pair was composed of Edgar Derouet, artist and printer, and Charles Lesacq, artist.
This particular poster is in keeping with their usual approach of placing a stylized character front-and-center and respecting a very clean style. The poster has a small tear on both bottom corners and is in overall good condition.